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Social Marketing Tactics Balance Customer Attraction, Retention

Allison Reilly    Published: April 14, 2013

Websites, blogs, and social media marketing strike the best balance between customer attraction and retention, according to an October 2012 survey from Constant Contact. In its survey of over 1,000 small businesses, the small business marketing firm also found that the tactics least effective at striking the balance were daily deals and online ads. This balance is critical as small businesses need to use their marketing dollars wisely, and if certain tactics can do both, then that’s better for the business.

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BY ROD NICHOLS                       January 24, 2007


…All these methods will help create exposure and attract prospects, but my favorite marketing method is “attraction marketing.” Any time you can establish yourself as an expert, you’ll attract people interested in the topic you know so much about. Be sure to include articles or e-books on your site that establish you as an authority….

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Fincancial Independence

Leverage Visual Marketing to Grow Your Business

Dan Schawbel, Contributor Oct 06, 2011

Anita Campbell I spoke with my old friend, Anita Campbell, who is the CEO and founder of Small Business Trends an online community touching over 250,000 small business owners each month. It is an award-winning site, named to the Forbes Best of the Web (twice in 2005 and 2008), and receiving […]

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Prospecting for Network Marketing Diamonds

Learn how to recognize, interest and attract the people who will become your biggest sellers.

BY ROD NICHOLS | November 21, 2006

..Beyond your warm market, there’s a whole world full of diamonds. All you have to do is sift through the dirt to find them. Even better would be if they found you. That’s called attraction marketing. You set yourself up as an authority, and high-quality prospects come to you. One of the best training programs on attraction marketing is called Magnetic Sponsoring. It will teach you how to set yourself up to attract quality prospects…


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Attraction Marketing is the use of marketing techniques specifically designed to teach the customer what you are doing and how a service or product will benefit them well before they purchase it. Reverse Marketing is the same concept of Attraction Marketing. One of the most successful developers of Attraction Marketing techniques for the internet is Ann Sieg. Ann has worked more than 19 years to learn from experience and to now share her knowledge with thosethat are interested.

I highly recommend.Ann’s excellent strategy document on this very exciting technology that I believe will revolutionize the network marketing industry! I consider this strategy document to be the most useful approach to internet marketing that I have read since college days! If you are serious about marketing on the internet then in my opinion this is a must read document…along with Ty Tribble‘s Blog Secrets…Ann and Ty have teamed up to bring new, successful horizons to internet marketing…now you can get prospects to come to you because you are attracting them…with your information, knowledge, and sincere desire to help them.

The Renegade Network Marketer: 

Your market strategies can make a major difference in your business performance.


I would be pleased to talk with you via email at  or via phone at .


Dan Norris
Small Business Consultant

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